Position Summary:
The Social Media Intern will support the animal shelter’s marketing and outreach efforts by creating engaging, compassionate, and informative content across social media platforms. This role helps increase adoptions, promote fundraising events, highlight shelter animals, and educate the community about animal welfare. This internship is ideal for students or individuals interested in marketing, communications, nonprofit work, or animal welfare.
Roles & Responsibilities
- Content Creation
- Create social media content for platforms such as Facebook, Instagram, TikTok, and X (Twitter)
- Photograph and film adoptable animals, events, and behind-the-scenes shelter moments
- Write engaging captions that align with the shelter’s mission and brand voice
- Assist in creating short-form videos, reels, and stories
- Adoption & Animal Promotion
- Highlight adoptable animals through posts, spotlights, and success stories
- Share adoption updates, happy tails, and foster features
- Help promote special adoption events and fee-waived promotions
- Community Engagement
- Monitor comments and messages and respond appropriately (with guidance)
- Share user-generated content, testimonials, and supporter shout-outs
- Engage with followers by liking, commenting, and sharing relevant posts
- Campaigns & Events
- Support social media campaigns for fundraising, awareness days, and shelter events
- Help create content calendars and schedule posts
- Assist with live posting during events, adoption days, or campaigns
- Analytics & Reporting
- Track basic social media metrics (likes, shares, reach, engagement)
- Assist with simple reports on post performance and growth
- Share ideas for improving reach and engagement
- Collaboration & Support
- Work with shelter staff, volunteers, and foster families to gather stories and content
- Attend staff or marketing meetings as needed
- Assist with other marketing or outreach projects when appropriate
Qualifications
- Required
- Passion for animals and animal welfare
- Familiarity with major social media platforms
- Strong written communication skills
- Basic photo/video skills using a smartphone
- Reliability, creativity, and willingness to learn
- Preferred (but not required)
- Experience with Canva, CapCut, Adobe, or similar tools
- Experience creating short-form video content
- Knowledge of social media trends
- Photography or videography experience
- What You’ll Gain
- Hands-on experience in nonprofit social media marketing
- Portfolio-ready content and real-world impact
- Mentorship and professional development
- College credit (if applicable)
- Opportunity to help save lives through storytelling
- Physical & Emotional Considerations
- May involve time around animals and shelter environments
- Must be comfortable photographing animals of all sizes and temperaments
- Emotional resilience when working in an animal welfare setting
Term Dates:
Fall ’26: Aug 24-Nov 13
Winter ‘26-’27: Nov-Jan
Spring ’27: Feb 13-May 7
Summer ’27: May 24-Aug13
Fall ’27: Aug 30-Nov 19
Please note for which term you’d like to apply and email: Sami Wyatt, Assistant Executive Director to apply
swyatt@animalcaresanctuary.org
